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Our Blog

Our blog offers a smattering of our thoughts and philosophies - along with a heaping of things we find that are interesting or that inspire. Think of it as marketing and design brain droppings. Hopefully you'll find some of it worth a read, and maybe, just maybe, worth sharing. Enjoy.


May 05, 2009 | William Levins | Comments

Elementary marketing tips for any business

Sometimes it's good to be reminded of the things we're supposed to know already. So here are some basic marketing tips applicable to any business, in case you've forgotten or neglected the simple things. »

May 04, 2009 | Casey Knox | 1 Comments

Play With Your Type

Playing with your type isnít like playing with your food. It's something that should be done, absolutely. »

Apr 30, 2009 | William Levins | 1 Comments

Graphic Design: The Rodney Dangerfield of Professional Services

Graphic design can have an enormous impact on a business. Design controls perception, influences consumer purchasing, and can be the difference between success and failure. So why do designers get no respect? »

Apr 29, 2009 | Christina Smith | Comments

Color Me Right

Color Me Right
Who doesn't love color? Color brings life into the world. Subconsciously, people react differently to color. »

Apr 22, 2009 | Elaine Levins | Comments

Happy Earth Day! It IS Easy Being Green!

Happy Earth Day! It IS Easy Being Green!
Green marketing came into prominence in the 1980s when Ben & Jerry's became one of the first companies to include with its financial report a supplement that contained a greater view of the company's environmental impact. »

Apr 21, 2009 | Elaine Levins | Comments

Buy What Your Clients are Selling

It has long been a given in the advertising/marketing industry: Buy what your client is selling. In other words, if your client is Pepsi, you'd best not be drinking Coke. »

Apr 20, 2009 | William Levins | Comments

Listening to music can inspire - but sometimes it’s just for fun.

I'm sure if I searched the internet, I could find scientific evidence to support that listening to music can affect mood and help creativity. But I'm fine relying on my own empirical observations. »

Apr 19, 2009 | Casey Knox | Comments

Ode to the letter B

Ode to the letter B
B is bubbly, bulbous, and bestially bowed. »

Apr 16, 2009 | Christina Smith | Comments

What Makes A Great Logo

What makes a great logo? One of the most important factors in creating a logo is to make it simple and memorable. In addition, it has to work without color. Shape and form are critical when designing a logo. »

Apr 11, 2009 | William Levins | Comments

Branding can reduce marketing and design costs

Branding can reduce marketing and design costs
Good branding is flexible enough to accommodate creativity without sacrificing brand recognition. Moreover, when done well, branding helps creativity by focusing thought on messaging and results rather than spending budget on the graphic design. »

Piggy

We're not a good fit for everyone... but that's OK.

We work with large and small companies, but sometimes budgets, schedules, or differences get in the way. There's always the next one.

Chart

We produce results quickly and long-term.

We're not miracle workers, but we've been known to perform a little magic and help your businesses take off. And we keep working hard.

Bubbles

What our clients say about us means a lot.

Our biggest reward is when our clients tell us we've done a good job and thank us for it. And then when they hire us again and again.

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