spacer

Should a business have an 800 number today?

Should a business have an 800 number today?

Recently, when talking with a prospect starting a new business, they asked if they should invest in an 800 number. My quick answer, yes – unless you’re strictly serving your local community, an 800 number is an excellent option. It’s even better if you can customize it so it forms a catchy “tag line” such as 1-800-FLOWERS or similar.

But for most businesses that intend to sell online or to reach beyond their immediate geographic area (outside their local phone number area), an 800 number is an excellent investment. It allows prospects and customers to reach out to you without cost to them. It signifies you’re a “legitimate” business that cares about customer service - since it costs money to acquire and maintain an 800 number. And if you can obtain a number that supports a catchy phrase (a vanity number) it can be easily marketed and easily remembered.

But why not simply get local exchanges via VoIP?

This is an option today, but it quickly breaks down as you scale it up. For instance, we have several phone numbers ourselves, local to our home office, local to satellite offices, and local to several of our remote clients. We utilize VoIP telephony so we can acquire specific exchanges that are local when needed. However, there is a point where this becomes cost prohibitive and we’d probably switch to an 800 number. We pay $1 per additional phone number so once we approach 10-20 additional lines it would make economic sense to obtain an 800 number.

So in most circumstances, yes, a non-local-only business should obtain an 800 number. Even though most people do not pay for long-distance anymore, it’s still a good policy to have an 800 number. Especially if you’re selling or marketing to customers that live outside your area or country. Of course, international toll-free numbers can add to the cost as well. So unless your customer base is truly only local, then yes, get yourself a toll-free number.

Jan 07, 2016
By:


Additional Posts You May Find Interesting:



There are 0 comments for this entry. Leave a comment below »


Leave a comment. *Required

Commenting is not available in this channel entry.

Piggy

We're not a good fit for everyone... but that's OK.

We work with large and small companies, but sometimes budgets, schedules, or differences get in the way. There's always the next one.

Chart

We produce results quickly and long-term.

We're not miracle workers, but we've been known to perform a little magic and help your businesses take off. And we keep working hard.

Bubbles

What our clients say about us means a lot.

Our biggest reward is when our clients tell us we've done a good job and thank us for it. And then when they hire us again and again.

get your cookies

Join our email list - we dare you!

Subscribe Today!